The quandary
Assume for a moment that you are in charge of stocking the shelves in a medium-large grocery store. For the sake of argument, pretend that you want to stock things in a logical place where a typical shopper (who we will allegorically say is a short, dumpy, anthropomorphic snow leopard who has a passion for fish, scotch, and Thai curried chicken) can readily find it. You are presented with a slightly unusual product to stock: coconut milk. Where would you stock this product in order to ensure that a consumer would reasonably know where to look for it.
a) In the ethnic/Asian cooking section, with all of the other ingredients usually used in Thai cooking.
b) In the baking section, since that seems to be a reasonable place to put it if you don't have, or don't think of the ethnic foods section.
c) In the canned fruit/vegetable section, since that makes sense too if you stretch things a bit.
d) In the soft drinks aisle, next to the sparkling water.
Give yourself
2 points for the right answer.
4 points for an answer that makes sense.
Assume for a moment that you are in charge of stocking the shelves in a medium-large grocery store. For the sake of argument, pretend that you want to stock things in a logical place where a typical shopper (who we will allegorically say is a short, dumpy, anthropomorphic snow leopard who has a passion for fish, scotch, and Thai curried chicken) can readily find it. You are presented with a slightly unusual product to stock: coconut milk. Where would you stock this product in order to ensure that a consumer would reasonably know where to look for it.
a) In the ethnic/Asian cooking section, with all of the other ingredients usually used in Thai cooking.
b) In the baking section, since that seems to be a reasonable place to put it if you don't have, or don't think of the ethnic foods section.
c) In the canned fruit/vegetable section, since that makes sense too if you stretch things a bit.
d) In the soft drinks aisle, next to the sparkling water.
Give yourself
2 points for the right answer.
4 points for an answer that makes sense.